Directory launch plan for B2B software

19 places worth your time, in order. Paste your site to get one built around your product.

Week 16 steps · 50 min

Get the basics in place

Established directories with their own domain. These make your product findable and give reviewers elsewhere something to verify.

Day 120 min

  1. MarketingDBOur directory

    Marketers and practitioners

    DR 57 DR4 30 Good link Free

    Open MarketingDB
    Fill in the formabout 5 min with the extension

    Open the submit page and let the extension fill it. Check the category before you send it, then mark this step done.

  2. Crunchbase

    Investors, press, sales researchers

    Watch out: Not a launch traffic channel — maintain accurate company data over time

    DR 91 DR4 91 Strong link Free

    Open Crunchbase
    Create a profileabout 15 min with the extension

    Claim or create your company profile and complete every field. Keep your name, logo and description identical to your other listings.

Day 25 min

  1. SaaSHub

    Buyers comparing SaaS tools in a category

    DR 80 DR4 76 Strong link Free

    Open SaaSHub
    Fill in the formabout 5 min with the extension

    Open the submit page and let the extension fill it. Check the category before you send it, then mark this step done.

Day 35 min

  1. Turbo0

    Software evaluators browsing directories

    DR 80 DR4 53 Strong link Free

    Open Turbo0
    Fill in the formabout 5 min with the extension

    Open the submit page and let the extension fill it. Check the category before you send it, then mark this step done.

Day 45 min

  1. TechDirectory

    Buyers evaluating software options

    DR 66 DR4 56 Good link Free

    Open TechDirectory
    Fill in the formabout 5 min with the extension

    Open the submit page and let the extension fill it. Check the category before you send it, then mark this step done.

Day 515 min

  1. Startup Ranking

    Investors, press, and industry researchers

    DR 61 DR4 67 Good link Free

    Open Startup Ranking
    Create a profileabout 15 min with the extension

    Claim or create your company profile and complete every field. Keep your name, logo and description identical to your other listings.

Week 23 steps · 15 min

Go where people look for B2B software

Smaller audiences, better fit. People here are already looking for this type of product.

Day 65 min

  1. Tekpon

    Buyers evaluating software options

    DR 72 DR4 69 Strong link Paid

    Open Tekpon
    Fill in the formabout 5 min with the extension

    Open the submit page and let the extension fill it. Check the category before you send it, then mark this step done.

Day 75 min

  1. Tidy Repo

    Buyers evaluating software options

    DR 46 DR4 46 Good link Free

    Open Tidy Repo
    Fill in the formabout 5 min with the extension

    Open the submit page and let the extension fill it. Check the category before you send it, then mark this step done.

Day 95 min

  1. AppAgg

    Buyers evaluating software options

    DR 50 DR4 48 Visibility Free

    Open AppAgg
    Fill in the formabout 5 min with the extension

    Open the submit page and let the extension fill it. Check the category before you send it, then mark this step done.

Week 35 steps · 2.2 h

Launch in public

These reward timing. Post them close together so the attention builds, and be around to answer comments.

Day 1120 min

  1. Product Hunt

    Early adopters, buyers, and makers on launch day

    Watch out: Nofollow links — treat as launch campaign, not backlink SEO

    DR 91 DR4 91 Visibility Free

    Open Product Hunt
    Schedule a launchabout 20 min with the extension

    Schedule it for 12:01 am Pacific time and prepare your gallery images in advance. Stay online all day and reply to every comment.

Day 1230 min

  1. Hacker News

    Developers, technical founders, and YC-adjacent builders

    Watch out: One shot — no re-posts within ~6 months; promotional tone gets downvoted

    DR 91 DR4 91 Visibility Free

    Open Hacker News
    Post a Show HNabout 30 min

    Show HN needs something people can try without a long sign-up. Keep the tone plain and technical, and answer criticism directly.

Day 1320 min

  1. BetaList

    Early adopters hunting beta access

    Watch out: Paid tiers skip the long free queue — mature GA products are a poor fit

    DR 76 DR4 70 Strong link Paid

    Open BetaList
    Schedule a launchabout 20 min with the extension

    Prepare your images and first comment before launch day, and pick a day you can stay online to reply to everyone.

Day 1430 min

  1. Quora

    People asking specific product/category questions

    Watch out: Blatant self-promotion gets collapsed — answer the question first

    DR 92 DR4 92 Visibility Free

    Open Quora
    Answer questionsabout 30 min

    Find three questions people are already asking about this problem. Answer them properly, and mention your product only where it truly helps.

Day 1530 min

  1. Peerlist

    Builders, designers, and developers

    Watch out: Promotional posts often get removed — lead with discussion, demos, or help

    DR 77 DR4 72 Strong link Free

    Open Peerlist
    Write a postabout 30 min

    Read the rules first, and join in for a few days if the community is new to you. Lead with what you learned rather than a sales pitch.

Week 45 steps · 1.8 h

Collect proof

Reviews, comparisons and coverage work best once you have a few real users who can vouch for you.

Day 165 min

  1. AlternativeTo

    Users actively replacing an existing tool

    Watch out: Vague positioning underperforms — name competitors and differentiation explicitly

    DR 80 DR4 81 Strong link Free

    Open AlternativeTo
    Fill in the formabout 5 min with the extension

    Open the submit page and let the extension fill it. Check the category before you send it, then mark this step done.

Day 1725 min

  1. G2

    Software buyers comparing vendors before purchase

    Watch out: Empty profiles die — you need 5–10+ verified reviews to see real value

    DR 91 DR4 92 Strong link Free

    Open G2
    Claim and ask for reviewsabout 25 min

    Claim your free profile, then ask three to five happy users for an honest review. Never pay for reviews or write them yourself.

Day 1825 min

  1. Capterra

    Business software buyers with purchase intent

    Watch out: Pay-per-lead model in competitive categories — validate unit economics first

    DR 91 DR4 91 Strong link Free

    Open Capterra
    Claim and ask for reviewsabout 25 min

    Claim your free profile, then ask three to five happy users for an honest review. Never pay for reviews or write them yourself.

Day 1925 min

  1. GetApp

    SMB software buyers

    Watch out: Plan review collection — empty profiles rarely generate meaningful traffic

    DR 85 DR4 85 Strong link Free

    Open GetApp
    Claim and ask for reviewsabout 25 min

    Claim your free profile, then ask three to five happy users for an honest review. Never pay for reviews or write them yourself.

Day 2025 min

  1. Trustpilot

    Consumers and businesses checking reputation

    Watch out: Needs genuine customer reviews — empty profiles add little

    DR 94 DR4 94 Strong link Free

    Open Trustpilot
    Claim and ask for reviewsabout 25 min

    Claim your free profile, then ask three to five happy users for an honest review. Never pay for reviews or write them yourself.

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