Trustpilot is a consumer/business review platform — valuable when you have real customers leaving reviews, not for pre-launch products without users.
Trustpilot is free to list on, gives a followed (dofollow) link, and is best used for buyer reviews & trust — with a very high domain rating of 94.
Highly recommended best for Buyer reviews & trust
Consumers and businesses checking reputation
Needs genuine customer reviews — empty profiles add little
Open trustpilot.com in a new tab.
Look for “Submit”, “Add Product”, “List your startup”, or similar in the nav or footer.
Product name, tagline, description, URL, logo, and screenshots — match what they ask for.
Choose Software Reviews (or the closest fit) so you reach the right audience.
Free listings are often reviewed manually — expect a few days to several weeks.
Topical relevance matters: Software Reviews directories tend to help most when your product fits that category. Dofollow links pass more equity to your domain.
Trustpilot is a consumer/business review platform — valuable when you have real customers leaving reviews, not for pre-launch products without users.
Trustpilot provides a dofollow link, which passes link equity to your domain and can support your SEO.
Yes — Trustpilot offers a free way to get listed. Free listings are often reviewed manually, so approval can take from a few days to a few weeks.
Trustpilot (trustpilot.com) currently has a domain rating of 94 on Ahrefs' 0–100 scale — a very high score. Higher DR generally means a stronger backlink profile, which is one signal of how much weight a link from the site may carry.
Needs genuine customer reviews — empty profiles add little