12 G2 alternatives
Directories with a similar audience to G2, ranked by domain rating, link type and fit.
G2 is a B2B review marketplace where buyer-intent profile pages rank for “[product] reviews” — reviews and completeness matter far more than submission alone.
Ranked alternatives
12 dofollow · 10 free| # | directory | category | DR | link | price | verdict |
|---|---|---|---|---|---|---|
| 🥇 | Trustpilot best for buyer reviews & trust · trustpilot.com | Software Reviews | 94 | Dofollow | Free | RECOMMENDED |
| 🥈 | TrustRadius best for buyer reviews & trust · trustradius.com | Software Reviews | 85 | Dofollow | Free | RECOMMENDED |
| 🥉 | GoodFirms best for buyer reviews & trust · goodfirms.co | Software Reviews | 86 | Dofollow | Free | WORTH IT |
| 04 | SoftwareSuggest best for buyer reviews & trust · softwaresuggest.com | Software Reviews | 78 | Dofollow | Free | TOP PICK |
| 05 | SoftwareWorld best for buyer reviews & trust · softwareworld.co | Software Reviews | 73 | Dofollow | Free | WORTH IT |
| 06 | FeaturedCustomers best for buyer reviews & trust · featuredcustomers.com | Software Reviews | 72 | Dofollow | Free | TOP PICK |
| 07 | B2SaaS best for buyer reviews & trust · b2saas.com | Software Reviews | 19 | Dofollow | Paid | WORTH IT |
| 08 | Capterra - For Vendors best for buyer reviews & trust · capterra.com | Software Reviews | 91 | Dofollow | Free | WORTH IT |
| 09 | Comparably best for buyer reviews & trust · comparably.com | Software Reviews | 79 | Dofollow | Free | OPTIONAL |
| 10 | Similar Sites best for buyer reviews & trust · similarsites.com | Software Reviews | 58 | Dofollow | Free | OPTIONAL |
| 11 | Appvizer best for buyer reviews & trust · appvizer.com | Software Reviews | 51 | Dofollow | Free | OPTIONAL |
| 12 | Software Advice best for buyer reviews & trust · softwareadvice.com | Software Reviews | 87 | Dofollow | Paid | OPTIONAL |
Why look beyond G2
- Empty profiles die — you need 5–10+ verified reviews to see real value
- Listings compound: the same product kit (name, tagline, descriptions, logo, screenshots) works across every directory here, so one afternoon covers all of them.
Each alternative, briefly
- 01
Trustpilot is a consumer/business review platform — valuable when you have real customers leaving reviews, not for pre-launch products without users.
higher DR (+3) · same category (Software Reviews) - 02
TrustRadius targets enterprise software buyers with in-depth reviews — best for B2B SaaS with identifiable enterprise customers.
same category (Software Reviews) - 03
GoodFirms lists software and IT services companies — B2B discovery with review focus, best for SaaS with services component or clear B2B ICP.
same category (Software Reviews) - 04
SoftwareSuggest is a review marketplace — the listing is a starting point; reviews and profile completeness drive rankings and conversions. (free to submit, relatively easy submit, DR 83 authority)
same category (Software Reviews) - 05
SoftwareWorld is a B2B software review site — profile completeness and reviews drive buyer trust similar to mid-tier G2 alternatives.
same category (Software Reviews) - 06
FeaturedCustomers is a review marketplace — the listing is a starting point; reviews and profile completeness drive rankings and conversions. (free to submit, relatively easy submit, DR 78 authority)
same category (Software Reviews) - 07
B2SaaS is a review marketplace — verified reviews and a complete profile matter more than a one-time submission. (dofollow listing) (DR 19 authority)
same category (Software Reviews) - 08
Capterra - For Vendors is a review marketplace — verified reviews and a complete profile matter more than a one-time submission. (dofollow listing, free to submit, relatively easy submit, DR 78 authority)
same category (Software Reviews) - 09
Comparably is a review marketplace — verified reviews and a complete profile matter more than a one-time submission. (dofollow listing, free to submit, relatively easy submit, DR 66 authority)
same category (Software Reviews) - 10
Similar Sites is a review marketplace — verified reviews and a complete profile matter more than a one-time submission. (dofollow listing, free to submit, relatively easy submit, DR 68 authority)
same category (Software Reviews) - 11
Appvizer is a review marketplace — verified reviews and a complete profile matter more than a one-time submission. (dofollow listing, free to submit, relatively easy submit, DR 63 authority)
same category (Software Reviews) - 12
Software Advice is a review marketplace — the listing is a starting point; reviews and profile completeness drive rankings and conversions. (paid submission tiers, relatively easy submit)
same category (Software Reviews)
FAQ
What is the best alternative to G2?
Trustpilot (DR 94, dofollow, free) ranks highest among directories similar to G2. Trustpilot is a consumer/business review platform — valuable when you have real customers leaving reviews, not for pre-launch products without users.
Are there free alternatives to G2?
Yes — 10 of the 12 alternatives are free: Trustpilot, TrustRadius, GoodFirms, SoftwareSuggest, SoftwareWorld.
Which G2 alternatives give dofollow links?
12 of them: Trustpilot, TrustRadius, GoodFirms, SoftwareSuggest, SoftwareWorld. A dofollow link passes authority to your domain; nofollow links still send referral traffic.
Should I still submit to G2?
Yes. G2 is rated top pick on the leaderboard (#8 of 1000). Submit there first, then work through the alternatives — they add reach, they do not replace it.