G2
G2 is free to list on, gives a followed (dofollow) link, and is best used for buyer reviews & trust — with a very high domain rating of 91.
Overview
G2 is a B2B software review marketplace — high DR and buyer intent, but listings thrive on reviews, not just submission. Plan a review collection strategy.
- B2B buyer intent
- Review-driven SEO
- High DR vendor profiles
G2 is a good fit for b2b, SaaS products. Audience: Software buyers comparing vendors before purchase.
Empty profiles die — you need 5–10+ verified reviews to see real value
How to submit
- 1 Claim or create your product profile
Go to G2’s vendor flow and create a product listing with category, description, screenshots, and pricing model.
- 2 Complete the profile 100%
G2 ranks complete profiles higher. Add feature list, integrations, supported languages, and comparison keywords.
- 3 Collect verified reviews
G2’s value is social proof. Email happy customers a review link; even 5–10 quality reviews beat an empty profile.
- 4 Respond to every review
Public vendor responses show active support and improve conversion on your profile page.
- 5 Enable G2 badges on your site
Review badges drive trust loops — profile traffic and conversions often beat raw SEO from the link alone.
Best practices
- B2B SaaS with identifiable customers fits best; consumer apps often struggle here.
- Never fake reviews — G2 verifies and penalizes vendors.
High-DR dofollow profile. Profile pages can rank for “[product] reviews” queries — invest in reviews, not just submission.
Similar directories
All G2 alternatives →| # | Directory | DR | Link | Price | Verdict |
|---|---|---|---|---|---|
| 27 | TrustpilotBest for buyer reviews & trust · trustpilot.com | 94 | Dofollow | Free | RECOMMENDED |
| 29 | TrustRadiusBest for buyer reviews & trust · trustradius.com | 85 | Dofollow | Free | RECOMMENDED |
| 43 | GoodFirmsBest for buyer reviews & trust · goodfirms.co | 86 | Dofollow | Free | WORTH IT |
| 48 | SoftwareSuggestBest for buyer reviews & trust · softwaresuggest.com | 78 | Dofollow | Free | TOP PICK |
| 50 | SoftwareWorldBest for buyer reviews & trust · softwareworld.co | 73 | Dofollow | Free | WORTH IT |
| 53 | FeaturedCustomersBest for buyer reviews & trust · featuredcustomers.com | 72 | Dofollow | Free | TOP PICK |
Frequently asked questions
Is G2 worth submitting to?
G2 is a B2B review marketplace where buyer-intent profile pages rank for “[product] reviews” — reviews and completeness matter far more than submission alone.
Does G2 give a dofollow or nofollow link?
G2 provides a dofollow link, which passes link equity to your domain and can support your SEO.
Is G2 free?
Yes — G2 offers a free way to get listed. Free listings are often reviewed manually, so approval can take from a few days to a few weeks.
What is G2's domain rating (DR)?
G2 (g2.com) currently has a domain rating of 91 on Ahrefs' 0–100 scale — a very high score. Higher DR generally means a stronger backlink profile, which is one signal of how much weight a link from the site may carry.
What should I watch out for with G2?
Empty profiles die — you need 5–10+ verified reviews to see real value